“How do I get a place at the decision-making table?”
For those of us in the data industry, we hear this question from other analytics professionals often.
“How do I have my voice heard?”
We face the challenge of trying – and often failing – to influence decisions in our organisations.
Analytics is still seen as a subset of other teams.
But how do you have your voice heard when no one is listening?
Antony has the answer.
Meet Antony Ugoni
Antony’s Role as a Business Leader at Flow of Work Co
Antony Ugoni is an Advisor at Flow of Work Co. Started up by a team of former colleagues, they believed it was time to rethink the way employees are developed, upskilled and deployed. With expertise in HR, innovation, people-analytics, technology, and behavioural science, Flow of Work is working with people-led organisations to maximise their workforce potential and help make their employees working hours more meaningful and enjoyable.
Antony’s Other Roles in the Data Analytics Community
Other than his role at Flow of Work, Antony represents the Australian data analytics community in various ways. At the University of Melbourne, Antony has the role of a Board Member at the Centre for Business Analytics’ Advisory Board. He is also a Chairperson at the Advisory Board of IAPA – the Institute of Analytics Professionals of Australia, and has been, until recently, a member of the Advisory Board for the Australian Alliance for Data Leadership and the Association for Data Driven Marketing and Advertising.
With over 20 years in the industry and with these positions, Antony is ardently involved with activities and projects designed to drive analytic professionals to find seats at decision-making tables. It’s his belief that, with a data-driven and evidence-based approach to decision making, organisations can flourish.
Value, Analytics Professionals, and Decision-Making Tables
In this exclusive analytics podcast episode, Antony shares:
- Transitioning from a biostatistician to his current career
- His work as a board member for Centre for Business Analytics at University of Melbourne and the Chairperson at the Institute of Analytics Professionals of Australia
- What attracted him to join and serve at the organisations
- If analytics professionals are seen as valuable enough by organisations in general
- The biggest challenge analytics professionals face when trying to influence decisions in their organisations
- What can be done to solve this problem of not utilising data and tech
- Whether analytics is still seen as a subset of other teams
- How to convince C-Levels to change their perception of viewing analytics professionals as only playing a supportive role
- As a community, what can we do to help analytics professionals have a seat at decision-making tables
- His advice for data analytics professionals to achieve a career in the business world
If you are an analytics professional looking to find a seat at decision-making tables or a business owner seeking to integrate a more customer-centric approach to your business, this is the episode you do not want to miss out on.
More Links:
Find out more about Antony
LinkedIn:
What books he would gift to his younger self:
- The Statistical Analysis of Experimental Data by John Mandel
https://www.amazon.com/Statistical-Analysis-Experimental-Dover-Mathematics/dp/0486646661
- Statistical Models in Epidemiology by David Clayton & Michael Bills
https://www.amazon.com/Statistical-Models-Epidemiology-David-Clayton/dp/0199671184
- Trigonometry by Michael Sullivan
https://www.goodreads.com/book/show/3661487-trigonometry - Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets by Nassim Nicholas Taleb
https://www.amazon.com/Fooled-Randomness-Hidden-Markets-Incerto/dp/0812975219
Twitter:
Company Website:
Committees:
- https://www.adma.com.au/people/antony-ugoni
- https://www.iapa.org.au/about/iapa-advisory-committee.html
- https://mbs.edu/centres/centre-for-business-analytics/our-people
Publications:
- https://www.researchgate.net/scientific-contributions/Antony-Ugoni-39533319
- https://www.seek.com.au/employer/hiring-advice/3-ways-data-will-drive-the-future-of-hr
Interviews:
- https://podtail.com/en/podcast/data-futurology/-21-antony-ugoni-director-global-matching-and-anal/
- https://www.youtube.com/watch?v=28vH6Crn5Qk
- https://www.youtube.com/watch?v=QI2Q2JHKNDM
Speaking Events:
- https://atcevent.com/speakers/antony-ugoni/
- https://eng.unimelb.edu.au/industry/artificial-intelligence/news-and-events/can-you-trust-a-computer-algorithm-how-and-why
- https://melbourneanalytics.com/speaker/antony-ugoni/
- https://www.oracle.com/oce/dc/assets/CONTE355536467E14065A13D8C76F3025721/native/summary-paper-aus-fst-insuranceroundtable.pdf
- https://www.wharton.org.au/global_business_schools_event_big_data_analytics
- https://www.statsoc.org.au/event-3527800
- https://atchub.net/resources/talking-maintaining-human-touch-recruitment-antony-ugoni-atc2018/
- https://productcampmelbourne.com/schedule-tab-ii/
- https://assets.kpmg/content/dam/kpmg/pdf/2016/06/cebit-2016-big-data-analytics.pdf
- https://vimeo.com/371559457
- https://www.youtube.com/watch?v=nQP0fzgAEN8
In the News:
- https://www.sixdegreesexecutive.com.au/blog/2020/12/harnessing-the-power-of-data-what-is-holding-companies-back
- https://www.lbbonline.com/news/the-iapa-finalises-merger-with-adma-australia
- https://itwire.com/people-moves/iapa-adds-new-analytics-professionals-to-advisory-committee.html
Learn more with related episodes in our analytics podcast:
- E88 – Neil Glentworth – Data for Social and Community Benefits
- E82 – Sigal Pilli – Uniting Finance & All Sides of Business with Data Analytics
- E72 – Jyoti Lahiri – How a Modern CFO Uses Data Analytics for Decision Making
- E44 – Jonas Christensen – Here’s How Analytics Leaders Succeed in Growing the Business
Now a word from our sponsor…
This episode is sponsored by a new program at Data Driven Analytics. It’s an embedded analytics leader program for senior managers and executives in the business team who want to integrate AI into daily business operations and drive customer experience excellence. Book an Unlimited Strategy Session for a Full Year and start embedding analytics into the business frontlines. For more information about this program, please refer to it here.
